103 - Our entire pre-launch strategy, broken down!
What are all the things we do leading up to a big launch? How much content do we create? When do we start creating content? How much time is right for pre-launch promotion of a higher-priced product? Does IG actually help us sell our program??
In this week’s episode, we share our entire pre-launch strategy for WAIM Unlimited (currently open for enrollment!)
We share why we think starting your launch PLANNING 90 days in advance is a must-do and we break down the specific steps we take for all our content channels: Email, Social Media (IG), Podcast, YouTube, etc.
One of the biggest things we want you to take away from this episode is giving yourself MORE TIME to get ready before you open the doors for someone to buy your product. You want to lead with 4-8 weeks of value-packed content across all platforms (that work for you!) and build as much trust as possible before you ask someone to buy from you.
Also, we pramble quite a bit on candy, pumpkin beer, and our 3-week trip to Florida (specifically sharing some pre-travel anxiety tips).
🍿 Movies discussed: Green Lantern and The Guest
**
More goodies from us:
⭐️ HEADS-UP! Our WAIM Unlimited Fall Enrollment is open (September 13-27)! You can learn more about our (un-boring) coaching program here: wanderingaimfully.com/join
Listener Favorites
New to the podcast? Check out a few of our most popular episodes.
